2025, Vol. 10, No. 2. - go to content...

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Bastov G.A. Integrative formation of the artistic image with the manifestation of emotional and sensual associations in the costume. Journal of Clothing Science. 2025; 10(2). Available at: https://kostumologiya.ru/PDF/07IVKL225.pdf (in Russian).

Integrative formation of the artistic image with the manifestation of emotional and sensual associations in the costume

Bastov Gennadiy Aleksandrovich
Russian State University named A.N. Kosygin (Technologies. Design. Art), Moscow, Russia
Institute of Arts
E-mail: gbastov@yandex.ru

Abstract. The article discusses the issues of visual implementation of the idea of the formation of a psychological artistic image in the art of costume in the figurative and associative consciousness of a designer based on the methodology of synectic thinking. The synectic method and its activity are analyzed from the standpoint of directed comprehension of the idea and its implementation by various means of graphic representation. On the examples of the formation of the artistic image of costume models and accessories, the algorithm of the designer’s figurative and associative consciousness is presented, which allows you to build the basic constructive basis of a new form of the product with the reflection of emotional and sensual characteristics. The method of action of associative consciousness is revealed in the conditions of visual demonstration of artistic and psychological tension, the form of the costume, respectively, the theme of directed thinking. Methodical recommendations are formulated and an effective method of forming a stylish artistic image of an industrial collection of costume models is proposed.

Keywords: emotional-sensory characteristics; artistic image; costume and accessories; synectic thinking; figurative-associative imagination; consciousness; transformation factors; structure; psychological form; basic constructive basis

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